I had the pleasure to work under the art direction of Davide Mosconi (creative director AUGE Design) to design the poster of the latest movie by internationally acclaimed videomaker Yuri Ancarani, RIO GRANDE.
The Rio Grande is one of the principal rivers in the southwest of United States and northern Mexico. It begins in south-central Colorado in the United States and flows to the Gulf of Mexico. Along the way, it forms part of the Mexico–United States border, as a sort of liquid frontier between the two nations.
And this "living on the edge" is the main subject of the movie.
RIO GRANDE is currently exhibited in Venice at Caffè Florian, a symbol of the city that also hosts the Biennale d'Arte (which is partnered with the event) and that is considered to be the oldest cafè in Europe, since its birth in 1720.
SAVE THE DATE: 12 MAY — 10 SEPTEMBER 2017
LOCATION: Piazza San Marco — Venice ITALY
LEFTOVERS SECTION / Here some of the designs we discarded throughout the process, developing other concepts, involving the river serpentine shape, an abstractization of the two frontiers through colors and gradients, and last but not least the abstract-burger, as an unexpected product of two very different realities merging together.